Bollywood actor Shahrukh Khan launched London’s new ZEE Radio on February 16th. It took place at the ZEE Carnival 2008, an Asian lifestyle exhibition held at the Grand Hall in Kensington, Olympia, Central London. The 3-day celebration as also attended by other leading Bollywood stars as well.
Amazing musical artists also were there to perform, like Jay Sean and the Eastern Illusion dancers accompaning Navin Kundra (http://www.myspace.com/navinkundra), who rocked the crowd not only with Bollywood numbers such as ‘Dus Bahane’ but to the sheer delight of the packed audience, with his new super hit, Zinda Hoon (see video).
According to Lakhvinder Baddhan, “ZEE Radio will be a Bollywood centric station with an output consisting of 65% Hindi and 35% English. The station’s strap line has been confirmed as “Dil Se…Bollywood.” (courtesy bizasia.co.uk, which is part of media247.co.uk)
Schedule
Early breakfast show
Main breakfast show
Daily Bollywood news show (primetime)
Drive time (16:00 and 19:00)
Founder of BizAsia.co.uk and Sabras Radio Operations Manager (for three years) Raj Baddhan, was confirmed as the Station Manager for ZEE Radio. He said, “In this competitive sector, ZEE Radio has set out a clear strategic plan to bring back wholesome family entertainment in an innovative way. We’re confident about the shows we have put together and we’re sure our loyal ZEE followers will welcome this new revolution in UK Asian radio.” (courtesy bizasia.co.uk)
We’ll be adding continuing coverage of the events going on regarding Zee Radio here on ICB, so stay tuned. In the meanwhile, enjoy the videos of Shahrukh Khan, Jay Sean and Navin Kundra.
